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Ziff Davis, Inc. (ZD) stock analysis

WEAK SELL 20% confidence · analysed Oct 29, 2026

On Oct 29, 2026, our model rated Ziff Davis, Inc. (ZD) WEAK SELL with 20% confidence at a price of $55.37. That means the signals lean negative, but they are mixed, so conviction is low.

SectorCommunication Services
IndustryAdvertising Agencies
Market cap1.90B
Analysed price$55.37

Technical picture

The 14-day RSI is 47, close to the neutral 50 line, so momentum is balanced.

MACD is below its signal line, so short-term momentum is pointing down.

The price has slipped below its 50-day moving average but is still above the 200-day: a pullback inside a longer-term uptrend.

Volume is about normal (0.9x the 20-day average).

Trend structure and money flow

Market structure shows a bullish break of structure (BOS): price broke a recent swing high in the direction of the trend, which usually signals trend continuation.

The most recent swing high is $50.55 and the swing low is $38.70; traders often treat these as resistance and support.

Fundamentals

The PEG ratio is 1.52, which looks reasonably priced for its growth.

The company reports a profit margin of 44.7% and revenue growth of -2.7%.

In its latest quarter it earned $1.03 per share, which beat the $0.84 analysts expected, with revenue -2.7% year over year.

Wall Street's average rating is 2.2 on a 1 (strong buy) to 5 (sell) scale, roughly a "buy", with an average price target of $63.67.

The next earnings report is expected around Nov 5, 2026; prices often move sharply around earnings.

Trade plan from the model

The model's short / bearish plan uses an entry near $55.37, a target of $53.18 (-4.0%) and a stop-loss at $58.24 (+5.2%).

That is a reward-to-risk ratio of about 0.8 to 1: the potential loss is bigger than the gain, a weak setup.

The plan has a time limit: reassess by Nov 4, 2026 whatever the price does.

Entry$55.37
Target$53.18
Stop-loss$58.24
Reassess byNov 4, 2026

Research notes

Ziff Davis’s bull case is that the $1.2 billion Connectivity divestiture leaves a strong cash position for buybacks or acquisitions, while Tech & Shopping shows signs of stabilization and the stock trades below analyst targets averaging roughly $61–$64. The bear case is that the sale removed a recurring revenue stream, Health & Wellness remains weak, and recent revenue fell 18.7% year over year, making EPS growth increasingly dependent on buybacks rather than organic improvement. The major recent catalyst was the Connectivity sale and resulting balance-sheet reset; the next key catalyst is the scheduled Q3 2026 earnings report on November 5, which should clarify whether operating trends are recovering.

The model's one-paragraph read

Leans SELL / avoid — composite score -0.20 (WEAK SELL). Technicals: RSI 47.22, MACD bearish, price below SMA50. Fundamentals: PEG 1.52, margin 44.7%, revenue growth -2.7%. Financial results: YoY revenue -2.7%, last EPS surprise +22.6%, next earnings 2026-11-05. Smart Money Concepts: BOS bullish (trend continuation). FinGPT news read: positive. Memory: 1 prior look(s). Internet research: Ziff Davis’s **bull case** is that the $1.2 billion Connectivity divestiture leaves a strong cash position for buybacks or acquisitions, while Tech & Shopping shows signs of stabilization and the stock trades below analyst targets averaging roughly $61–$64. The **bear case** is that the sale removed a recurring revenue stream, Health & Wellness remains weak, and recent revenue fell 18.7% year over year, making EPS growth increasingly dependent on buybacks rather than organic improvement. The major recent catalyst was the Connectivity sale and resulting balance-sheet reset; the next key catalyst is the scheduled Q3 2026 earnings report on November 5, which should clarify whether operating trends are recovering. Suggested levels: entry $55.37, target $53.18, stop-loss $58.24, exit by 2026-11-04 (exit before next earnings (2026-11-05) -- this signal doesn't price in that report).

Past ratings for ZD

DateVerdictConfidencePriceMove since
Oct 29, 2026WEAK SELL20%$55.37—

"Move since" compares each call's price with the latest analysed price.

Recent news on ZD

Oct 29, 2026 · Ziff Davis Must Show Its Tech Recovery Can Outrun Health And Search Pressures

The headline reads as positive (88% confidence from the FinBERT financial-language model), so the stock went through the full analysis. The rest of the picture is mixed, so the headline alone is not enough for a clear call.

Search all news on ZD →

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Frequently asked questions

Is ZD a buy right now?

As of Oct 29, 2026, our automated model rates Ziff Davis, Inc. (ZD) WEAK SELL with 20% confidence: the signals lean negative, but they are mixed, so conviction is low. This is a model output for education, not personal investment advice.

What is the price target for ZD?

The model's most recent plan targets $53.18 with a stop-loss at $58.24, from an entry near $55.37.

When does Ziff Davis, Inc. report earnings next?

The next earnings report is expected around Nov 5, 2026.

What does a WEAK SELL rating mean?

A WEAK SELL rating means the signals lean negative, but they are mixed, so conviction is low.

For information and education only. Not investment advice. Ratings are produced by an automated model, can be wrong, and may be out of date. Do your own research; you can lose money investing. The site's author may hold positions in stocks discussed here.