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Kohl's Corporation (KSS) stock analysis
WEAK BUY 19% confidence · analysed Sep 8, 2026
This analysis is from Sep 8, 2026 and may be out of date.
On Sep 8, 2026, our model rated Kohl's Corporation (KSS) WEAK BUY with 19% confidence at a price of $19.44. That means the signals lean positive, but they are mixed, so conviction is low.
Technical picture
The 14-day RSI is 51, close to the neutral 50 line, so momentum is balanced.
MACD is above its signal line, a sign that short-term momentum is turning up.
The price is above both its 50-day and 200-day moving averages, the classic picture of an uptrend.
Volume is only 0.7x its 20-day average; light trading makes the latest move less convincing.
Trend structure and money flow
Market structure: ranging / no clear structure.
The most recent swing high is $24.64 and the swing low is $11.29; traders often treat these as resistance and support.
Fundamentals
The PEG ratio is 1.44, which looks reasonably priced for its growth.
The company reports a profit margin of 1.8% and revenue growth of -0.9%.
In its latest quarter it earned $1.28 per share, which beat the $0.57 analysts expected.
Wall Street's average rating is 3.3 on a 1 (strong buy) to 5 (sell) scale, roughly a "hold", with an average price target of $18.73.
The next earnings report is expected around Nov 24, 2026; prices often move sharply around earnings.
Trade plan from the model
The model's long / bullish plan uses an entry near $19.16, a target of $20.65 (+7.8%) and a stop-loss at $17.05 (-11.0%).
That is a reward-to-risk ratio of about 0.7 to 1: the potential loss is bigger than the gain, a weak setup.
The plan has a time limit: reassess by Sep 18, 2026 whatever the price does.
Research notes
KSS’s bull case is that the recent quarter beat expectations and the stock is still seeing buyers rotate into beaten-down retail names, which could support further relief trading if sentiment stays constructive. The bear case is that analysts remain cautious with a consensus Reduce rating and an average price target of $16.17, while GuruFocus flags the shares as roughly 15% overvalued versus its GF Value estimate. A major recent catalyst was the post-earnings whipsaw: Kohl’s sold off after its August 26 report, then rebounded about 7%–8% on September 2 as investors rotated into department-store stocks.
The model's one-paragraph read
Leans BUY — composite score +0.19 (WEAK BUY). Technicals: RSI 51.16, MACD bullish, price above SMA50. Fundamentals: PEG 1.44, margin 1.8%, revenue growth -0.9%. Financial results: last EPS surprise +124.6%, next earnings 2026-11-24. Smart Money Concepts: ranging / no clear structure. FinGPT news read: positive. Internet research: KSS’s **bull case** is that the recent quarter beat expectations and the stock is still seeing buyers rotate into beaten-down retail names, which could support further relief trading if sentiment stays constructive. The **bear case** is that analysts remain cautious with a consensus **Reduce** rating and an average price target of **$16.17**, while GuruFocus flags the shares as roughly **15% overvalued** versus its GF Value estimate. A major **recent catalyst** was the post-earnings whipsaw: Kohl’s sold off after its **August 26** report, then rebounded about **7%–8%** on September 2 as investors rotated into department-store stocks. Suggested levels: entry $19.16, target $20.65, stop-loss $17.05, exit by 2026-09-18 (10-calendar-day max hold (time-stop; reassess by this date regardless of P&L)).
Past ratings for KSS
| Date | Verdict | Confidence | Price | Move since | |
|---|---|---|---|---|---|
| Sep 8, 2026 | WEAK BUY | 19% | $19.44 | — |
"Move since" compares each call's price with the latest analysed price.
Recent news on KSS
- Oct 29, 2026: Stacy Taffet Appointed to Kohl's Board of Directors (Business Wire)
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Frequently asked questions
Is KSS a buy right now?
As of Sep 8, 2026, our automated model rates Kohl's Corporation (KSS) WEAK BUY with 19% confidence: the signals lean positive, but they are mixed, so conviction is low. This is a model output for education, not personal investment advice.
What is the price target for KSS?
The model's most recent plan targets $20.65 with a stop-loss at $17.05, from an entry near $19.16.
When does Kohl's Corporation report earnings next?
The next earnings report is expected around Nov 24, 2026.
What does a WEAK BUY rating mean?
A WEAK BUY rating means the signals lean positive, but they are mixed, so conviction is low.
For information and education only. Not investment advice. Ratings are produced by an automated model, can be wrong, and may be out of date. Do your own research; you can lose money investing. The site's author may hold positions in stocks discussed here.